Kind: captions Language: en everybody Welcome to impact Theory you're here because you believe that human potential is nearly Limitless but you know that having potential is not the same as actually doing something with it so our goal with this show and Company is to introduce you to the people and ideas that will help you execute on your dreams all right today's guest is the king of self-optimization a man who is constantly learning and testing new theories in the real world so that he can improve his skill set and do more his ridiculous list of accomplishments is proof that if you approach the world as a student there's no such thing as the impossible here are just a few of the seemingly unreal albeit entirely true highlights from his resume he is a former MTV break dancer in Taiwan the onetime national Chinese kickboxing champion the first American to hold a Guinness World Record in Tango a horseback Archer prinston University guest lecturer and angel investor who has racked up a serious string of entrepreneurial Mega hits including Uber Facebook Twitter and Alibaba he is an unparalleled self-experiment professional notetaker and would be ninth grade teacher but you probably know him better for his best-selling books the 4-Hour Work Week the 4-Hour Body and the 4-Hour Chef or perhaps you're more familiar with his number one iTunes TV show or his unbelievably popular podcast which has been downloaded more than 100 million times but even if you don't know him from any of that you're certainly going to know him for his most recent book tools of titans the tactics routines and habits of billionaires icons and worldclass performers he's been called the Oprah of audio and the Indiana Jones for the digital age please help me in welcoming the New York Times best-selling author multiple times over the man behind the Tim Ferris show the human guinea pig himself Tim Ferris yeah hey man what up everybody how you doing good to see you again good to see you as well man it's all downhill after that intro I'm not so sure about that like the sheer weight of this bad boy tells me that that it's not going to be all downhill from here know it was supposed to be one sentence a page maybe a little checkout book in the aisle I can't help myself yeah I saw that if you had to boil it down to like one sentence what was your purpose in writing it the purpose in writing it was to create the ultimate cliff notes for myself and then I got about halfway through it and one of my friends was taking a look at it he goes this is exactly what your readers would want why don't you just publish it and that led ultimately to the book which is about half new material I would say 50 to 60% brand new it's a brand new recommendations from past guests new guests that people haven't met yet like Jack dorsy uh who's a very impressive cat and Cheryl strade and many others but the 6 to 10,000 pages of transcripts got boiled down to about 350 pages in here and the vetting process was choosing what I had had a chance to apply myself or something my close friends had applied at the highest levels some of the people that you've interviewed in the book uh Peter teal being the first one that comes to mind are just Mega producers or Reed Hoffman I mean it's it is absurd the number of people that um that you've come in contact with that are just absolute apex predators in the world of whatever it is that they do I mean it's really really incredible so Amia Boon uh I don't know if you've ever met her she's so tough uh my God she's three time world's toughest mutter Champion she is full-time attorney at Apple who she in the 2012 toughest mutter which is a 24-hour race you have to you have to complete a course of obstacles for as many repe I as you can and she's done more than 90 mil in that case but it's like climbing ropes and car 90 mil of obstacles of obstacles and in 8 weeks after need surgery more than 1 th000 competitors 90% plus of which are men she came in second place oh my God out of everybody what do you think drives her like that's crazy so she's super successful um but you don't do 90 mi in a 24-hour period without some intense thing pushing you forward if you had to guess if I had to guess uh I think it is pretty simple I don't now with with endurance Ultra endurance athletes one of the common questions is are you running towards something or you running from something yeah for sure two things I really like about Amelia number one what would you put on a billboard if you could put anything on a huge billboard love that question no one owes you anything that's her so great and then her other quote which I had to put right at the top chapter was I'm not the strongest I'm not the fastest but I'm really good at suffering yeah so why does that resonate with you cuz that like sits at the core of my being that very no out endure you can train yourself to out endure other people it's it really so when I think about like what gifts you've talked about this before like everybody has a superpower and and one of my superpowers is the ability to suffer yeah and it's one of those things that you say and you know it's kind of tongue and- cheek and a little bit funny but at the same time it's my [ __ ] superpower like if people look at me and say okay well how have you been able to do this because truly you spend enough time with me you will know very very quickly I am not the brightest person and I don't pride myself on that so that's not like I don't I'm not torn up about it yeah um not the brightest person didn't have any extreme advantages or anything growing up certainly not physically more impressive than the next person but my willingness to suffer is absurd yeah and when you direct that at something that you care about my whole thing is the way that I think about it is I'll Outlast anyone right so on a long enough timeline I can accomplish and when people really start to look at that but then it comes back to the next question which I want to know from you is what is the driver what's that thing that makes you be so willing to suffer it's the promise of that that crack hit for me which is the aha moment in you or in you and other people so it's both and the reason that I get such a high from it is if I can crack the code in the sense that I find something that saves people hundreds of hours or myself hundreds of hours in the learning curve for a particular skill or a particular type of recovery or fill in the blank Just An Elegant or non-obvious solution to a long-standing problem I'm like okay I can't wait to see how people going to respond when I provide that to a thousand people and I see for most of them the vast majority just go holy [ __ ] like if you take someone for instance I didn't learn to swim until I was in my 30s I think we may have talked about this I grew up on Long Island but I had this death I was deathly afraid of drowning because I had some near drowning incidents and some lung issues and now at this point I was taught by this gentleman named Terry laan something called total immersion which I first learn from a book which I was introduced to by Chris Saka who's a billionaire investor in this book oddly enough but you can take someone which which I did with Terry at one point for the Tim Ferris experiment the first TV show I did this mother of two I think Sarah who had never been able to swim couldn't even put her head underwater in the pool comfortably and 4 days later Open Water Swimming 500 m in the ocean in like 40t deep water freestyle and uh when you show someone that an impossible like that is not only possible but that they can crack it really quickly that's my drug of choice I just I just get such a high out of it the other thing why am I willing to suffer I'm willing to suffer because I guess much like you I feel like I have my deficiencies I have plenty of weaknesses to go to the extreme is is partially present because I feel like the most interesting things happen at the fringes first reading the presskit for your book I had that overwhelming sense of holy hell what you've just spent the last however many years collecting are all of those gems that either other people just haven't aggregated or they haven't distilled or they haven't been willing to look at but now exist in one place which is incredibly exciting now one of the promises in the um the press kit was that you could test The Impossible in 17 questions yeah what are what are some of the questions so the questions are uh actual questions that coincided with Milestones or inflection points or just a fork in my own life so it's I actually laid out these these questions about 12 of them coincided with exact points that I can remember and some of them would be for instance what if I did the opposite for 48 hours this is a question I asked myself when I had my first job out of college I was talking about suffering I mean my desk was in fire exit it was completely illegal you know slept under the desk the whole nine yards and don't regret a minute of it but I was a technical sales guy uh outbound sales guys we had inside sales outside sales and my job was to close deals with CTO and CEOs for multi-million dollar data storage systems at that point storage area networks the fiber channel and what I realized at one point was that all of the Season sales guys who were doing far better than I was doing were making phone calls between 900 and 5 those were the office hours and I said well I'm clearly not doing an effective job mimicking them what if I did the opposite for 48 hours it's a very recoverable experiment right if it doesn't work then I can always go back to what I was doing doing the opposite met making my calls between let's just say 6:30 and 8:30 and then 5:30 to 7 7:30 and uh it was just a hypothesis uh maybe I can get a hold of the people I need to get a hold of more effectively when The Gatekeepers aren't there right and that's exactly what happened and I started booking more meetings and closing more deals than than the majority of the guys in the company and it was just from asking that question what if it did the opposite for 48 hours and you can apply that to many many things right some of the others uh would be well this is one I asked in 2004 you if if I had a gun against my head and could only work two hours per week what would I do I know it's impossible what would I do and that type of ludicrous question was necessary to break my thinking patterns and test stress test my own assumptions of what was possible and you find that that is a learnable skill Peter diamandis chairman of the X prise who's really good at these types of questions I mean he's attempting to solve some of the biggest problems facing Humanity in very innovative ways and he would ask for instance startups who come to him for Angel investment he'll say what would you have to do in the next 6 months I'm paraphrasing here to 10x the economics of your business and if they say can't be done he's like I do not accept your answer literally just says I do not accept your answer try again and what's very important here is to realize the expectation is not that you will magically in 10 minutes come up with a plan to achieve your 10e goals in 6 months but that you may get halfway there right and largely just to to shift your Paradigm right to so I know Peter very well um and his whole thing is you know if you're we're naturally we think linearly right and until you break out out of that and start thinking exponentially you're never going to get the kind of breakthroughs that you want and when so there's two things I think that people don't understand about being an entrepreneur number one is there's a ton of mundane stuff that you're going to have to do like this set yeah my wife and I were hand painting it yeah which is stupid by the way it should have been done and sprayed but we found ourselves in a situation where that [ __ ] had to be hand painted and so as I'm like going through literally at 3:00 a.m. painting this set I thought this is the part of being an entrepreneur that people don't see coming the magazine covers right yeah exactly so it's like and do you right your willingness to suffer do you gut check do you get through and then the other thing is how do you break out of your dogmatic linear thinking to get through to the big aha moment though I have a gun to my head I only have two hours which then becomes a 4- hour work week because of a Google test and they thought it was ridiculous it it be two hours no one's going to believe that I love that story um which then obviously has massive Paradigm shifting changes in people and what I find so fascinating about asking you know what is it that I would need to do or what would stop me from executing a 10-year plan in 6 months is it forces you to sort of abandon all hope of clinging to what you already know and that's the only time that you're going to do something differently is you have to approach the problem from a radically different way and so take Uber for a second Uber was one of those few ideas that the second I saw it I was like oh my God that's so brilliant but I had never stopped to ask the question what would it take like I I felt riding in a cab yeah stressed like my ability to suffer right like that's how much I [ __ ] hated riding in cabs it's just such a bad experience drivers are horrible to you the cars are disgusting if you call them and have to wait I mean it's a joke right all of it's just terrible terrible but I never asked the question like what would it take to revolutionize this so getting down to asking these just wildly Divergent questions and I love your question about what if I did the opposite because by definition it shatters the Dogma yeah even if you don't think it's going to work what if I did the opposite for 48 hours even if I am almost 100% or 100% sure it's not going to work or be beneficial as long as you cap the downside in some way right do you red team blue team ideas uh I do oh yeah yeah I so red teaming for those people who don't know this this comes from militaries uh could be in in any division of the military where they will take so let's just say Five Guys blue team Five Guys designate them red team and the job of the red team is to either say get into a building that the blue team is supposed to protect defeat defenses that the blue team has created or you can do this in a in a corporate setting and Mark andreon who's another billionaire and just fascinating guy incredible engineer also uh they'll red team ideas so they will they will create what he would call a counterveiling force so if we're in a venture capital General partner meeting and you come up with the with what you think is a great thesis or a great company and even if I think it's a good idea I will I will and I'll take several other people and we will attack it and try to tear it to death and tear it to pieces and he calls it the torture test uh but that is also a form of red teaming so I'll do that with all sorts of things I also find that red teaming like being on the red team itself sharpens your own thinking one it's just a good exercise to be able to put yourself on the other side so you don't have to have other people always to Red Team you can actually flip over Y and so back in high school I used to do speech and debate and in in debate you had to take both sides of the argument you had to be able to go back and forth it made you so much more compelling because you knew the weaknesses of both sides because you got used to playing that and so like in the military where you're in that moment you were investing in everything into getting into that space right like I'm going to break the US defenses I'm going to get into this room I'm going to show them that I'm better right so if you can and we do that here at impact theory is to put yourself like just even if you don't end up debunking it practice being able to put yourself on the other side sure because one of the things dude I fear this more than I can tell you which is getting trapped in my own Dogma yeah because I need to codify the world I need it it's which is why this book is so [ __ ] interesting to me cuz it's basically a bunch of codifications that are instantly powerful they have that punch you follow it up with their own contextual stuff which I think is brilliant by the way but you're you're giving the codifications but in codifying the world it tends to calcify for me right and when you look at genius being a young man's game it's like I didn't get enough done in my like youth youth to be okay with that like I I have done nothing that is going to earn me a Nobel Prize let's start with that me neither for what it's worth but so but to to continue to do profound things it's like you have to reinvent yourself we just had Michael Strahan on the show and his business partner constant um who's just a an unbelievably talented woman and she has every 10 years forced herself to do a totally new career cool which is amazing and he was saying that's basically what makes her so effective because she's not drawing on the moment she's drawing on all these different angles of attack onto her core skill set right so one of the questions that you can also ask just like what if I did the opposite for 48 hours I'll give you another question that I think you'll really like which is one of the 17 what can I learn from the people I hate the most wow now this does two things it forces you to separate your morality from your your search for Effectiveness right it also helps you to develop some degree of empathy and uh those two are very powerful so what can I learn from the people I hate most wow uh is a very very useful practice so I'll journal on that very often in terms of patterns we were talking about some of the things I've spotted meditation or journaling are performed by close to 100% of the people that I interviewed the question just to come back to that that I thought you might enjoy is is and this is an example of taking something from someone I disagree with on almost every level uh n gingr one of the questions that n would ask himself and others is are you hunting Antelope or are you hunting field mice and the story he would tell is that of a lion in the serengetti he's like if you're always chasing field mice as a lion you'll get a snack you might even survive but you might end up starving because you're getting these little Scooby Snacks that's not his words mine uh that make you feel good and give you the illusion of accomplishing something real and for me that's translated into are you being busy or are you being productive yes right yes and that was a question I want to say was about five years ago or so this Antelope versus field mice just the the the story the parable and the metaphor was so strong for me that I put that up where I would see it every day all right let's take a hard right there's some interesting stuff in here about creativity what are some of the most interesting and useful lessons about creativity you've pulled from the book uh the first that comes to mind is setting really low expectations and then this and I'll not what I was expecting to say not well not what a lot of people expect and when I spoke to say Paulo quo who's sold 100 million plus copies The Alchemist Etc you talk to Rick Rubin and so let me give his example first when he has a music Ian who's stuck great musician but they've developed performance anxiety about songwriting for whatever reason uh he will say do you think you could get me one sentence or maybe two words that you like by tomorrow that's it two words can you do that for me and he gives them a micro assignment uh best writing advice that I probably ever received and I've received a lot of good writing advice but I can get myself really wound up because I expect Perfection to flow from my fingertips like magic and that never happens so then I beat the hell out of myself and that makes me less likely to put pen to paper in the first place I'll procrastinate which is why if you write two crappy pages per day you've won the day that's a successful writing day and that does a few things it helps you to maintain enthusiasm because you're constantly winning and of course on many days you'll write more than two you'll get to two then you go to five or to 10 but if you're on an off day you write two crappy Pages even if you never use it it's a successful day and that I think for longer term projects and extended creativity is really important but the story that this writer told me with that tip he said okay this is where this comes from did you know that IBM when it was the 800lb gorilla it was an undefeatable Salesforce do you know what one of their rules was he like no uh he says well what do you think their quotas were and I was like well I'm sure their quotas were really high because they wanted to motivate their guys to get after it and he goes no their quotas were the lowest in the industry wow and the rationale was we don't want our salespeople to be intimidated to pick up the phone we want them to feel like they're going to pass their quot quickly which they did and then they shot well past it and clobbered the competition so the the the the the counterintuitive pairing of low expectations leading to higher performance is really odd right well so let's ask the obvious question then so as somebody who's had a lot of employees at the you know the height I had over a thousand employees that feels dangerous yeah and it feels dangerous and I think I have my own answer but it feels dangerous because some people especially when an organization gets that big they're looking for a place to hide and you give it to them yeah so I so the I think that the the the winning combination is selectively selectively low quotas on a daily basis with high expectations for metrics on say a quarterly or annual basis so you're tracking the numbers you want them to hit home runs but it doesn't have to be one at bat I think it's also very context and role specific but if we're talking about creativity in particular right so not necessarily work output the approach I the number of prolific writers who have said Neil stra said this there's no such thing as writer block which drives me crazy soz I'm like come on like you might be a mutant like X-Men of writing but for the normal humans come on like give me a break and he goes no no no hear me out number one he is a trained journalist and journalists tend to have writing block beaten out of them cuz their boss is like oh you can't find the right Pros for your 500w article oh get it in by 5:00 [ __ ] you know and they're just like oh oh wait this isn't School and they're like yeah deadline that's that's your that's your incentive writers block my ass and he's like okay but he said and what what they learn is he he said there's no such thing as writer block he said what that is is performance anxiety that you've imposed on yourself because your expectations are too high and he's like just lower your standards lower your standards till you get started can I back you up here for a second so oh God this is embarrassing but I've at least admitted it before I so when I first started doing Instagram I was like I want to really like up Instagram's game right so I'm gonna make these posts really mean something and I want to actually impact somebody and if you read one of my posts you're going to be impacted and then there was one day nine hours later I had lost my entire Sunday writing this Instagram post and I thought this is not scalable like you cannot write a 9h hour Instagram post where most people cuz like the comments would be like it's long but it's worth the read so I thought wait people actively don't want to read this [ __ ] their friend has to convince them to do it and I just spent 9 hours writing it like this is madness yeah so I said okay I'm going to write this stuff in 20 minutes like simple as and they get what they get in 20 minutes and it is what it is and I started getting better reactions it was like oh my God yeah hilarious oh it is hilar and I give you another example which is Ed Kel president of Pixar right Pixar D for God's sake I mean Pixar and he said to me the the early versions of our movies and I'm paraphrasing of course but are all crap and he talked about a few of my favorite movies said oh yeah they're all crap we have to just toss him out and start over and I said wait a second I backtracked and I said so you just mean that the movies when they start are really rough drafts and then you have to refine them he's like no no no that's the misconception they think the early version of the movie is just a rough draft of the later one he's like no it's completely different like we literally scrapped it and started again from scratch and and then those starting from scratch stories became some of their most popular successful movies wow uh so do you find that a lot cuz when I write I I will often hit that point where I'm like this is so bad that trying to just continue to make it better is the wrong idea I need to start over and then if you can put words to this next emotion you will be my hero where so you get into this dark place right the writing is not going anywhere you're not able to get it out like for whatever reason that concept that you can feel in your mind you can't articulate and get it on paper and then you get this moment for me A lot of times I just get angry enough that that that then becomes that like energy that I need and you talk about you know putting one song on repeat this I've used this song A lot is the song faint by Lincoln Park yeah which is hyper aggressive yeah and I'll put that on over and over and over to like keep that like energy cuz if I get angry enough at my [ __ ] writing I get this breakthrough moment where I can start from scratch and all of the sudden everything is I can feel my brain speed up mhm and then I can write but it took like that however much time of getting fed up if you can put words around that moment uh I I well I'll I'll put a phrase to that moment perfect uh what makes you angry was one of the key pieces of advice that I was given by a writer named po Bronson when I asked him what do you do when you have writer block he said what makes you angry we just write that and that was also the advice that I was given by Whitney Cummings uh and a few other standup comedians how do you develop material what makes you angry right about that so I think anger as opposed to just labeling it a bad thing can be very useful fuel so what makes you angry and let's just say you're writing about something that doesn't require or seem to require anger well if you if you can't get started doesn't matter so write about something else write about what makes you angry and either you'll be able to to sort of Parry that into this other subject when once you get going or you'll end up writing something completely different and it'll end up better in the first place and what does it mean to copyright your faults ah yeah this is a great one so copyright your faults this is from Dan Carlin so Dan Carlin is the host of my favorite podcast it's just incredible Hardcore History yes and anyone who hasn't heard it should start with Wrath of the cons if uh if you have to buy it buy it trust me but copyrighting your faults Dan was a radio guy before he was uh podcast guy and he was constantly getting criticized because he would he would he would go into the red he would he would shout and he was really loud and he'd go up and he'd peek and drive all the audio people crazy and then he'd get really low and Whisper and they're just like dude come on you're killing me here making my job really hard and uh his super supervisors at the time they're like look kid like what people want is this like deep dignified baritone voice for the radio I don't have a voice for radio so I can't do it uh but says the guy with 100 million downloads by the way yeah right right exactly voice is Terrible Tim I've been meaning to I thank you thank you it's time to do the reveal now uh but the that's a whole separate story The Accidental podcast but later on he had such a distinctive voice that people started complimenting him and he's like okay so now this this so-called weakness that he was unable to fix so he didn't fix it uh not only that but he he avoided fixing it by having the intro guys the guys would be please welcome or please enjoy blah Dan Carlin and he'd say he shouts he whispers or something like that he had the intro guy do a caveat so that he didn't have to change wow his personal style which later then became this huge ass asset and his term is copyright your faults he's like now if someone imitates me he's like that's my jam he's like that's my shtick copyright your faults and of course there are weaknesses you should address but then there are flaws that can be converted into strengths uh so I think that's that's another way to catalyze creativity or just creating anything is to realize that some of your biggest flaws May in fact be assets and so that could be a question you ask right how might some of my biggest weaknesses be strengths or assets I think that's a very useful question to journal on and which I which I tend to do just about every morning is freehand journaling and what are called morning pages but uh which okay we're talking about creativity morning Pages we should talk about Julia uh Cameron describes them as spiritual windshield wipers and the way I would translate that is is when you do morning pages and and you might just be complaining like your lesser self your worse self coming out on pages just bitching and moaning is you get that out of your system for the day so you don't have it ricocheting around your head like a stray bullet for the rest of your waking hours interrupting everything else you just trap it you freeze it on paper and that practice has been tremendously liberating not only from a a well-being standpoint but from just freeing up my CPU so that I can focus on things that are more important because if I have all that like God that guy and the D and like I should have said by like all that bouncing around all day it's like you have antivirus software just slowing down your why is it so slow it's like yeah cuz you're thinking about these stupid grudges that you're holding against people for trivial [ __ ] like who cares if the guy at Starbucks bought the last thing of cashews you idiot like ferr deep trou yeah like Ferris pull together so if I get it on paper though I'm like okay I've like I've dealt with that now in the book you encourage people to bounce around what's one thing that you hope nobody skips so the book's broken into three sections you have healthy wealthy and wise which is a nod to Ben Franklin I mean they're all interdependent right because they're they're sort of the three legs of the stool healthy wealthy and wise so I think I do think you need all three so Derek Civ is this like programmer monk philosopher king startup entrepreneur who started CD Baby which was the largest Marketplace for independent musicians at the time sold it for I think $24 million but he and Seth Goden I think are two examples of people who are very good at genuinely in real life following contrarian rules that work exceptionally well uh so Derek uh has has a couple of on liners that I think are really fantastic um so I'll give you a few one is if more information were the answer we'd all be billionaires with sixpack apps that's a good one right and just just just absorbing not even absorbing just reading and watching and listening to more isn't enough like you have to apply it you have to use incentives you have to have rewards and punishments set for yourself to actually get things done timelines Etc so that's that's one another one is uh don't be a donkey and that so he he says that to himself all the time like don't be a donkey don't be a donkey and the reason is there's a I want to say it might be a philosopher's Paradox but I don't think it is I think it's just a parable about Ban's ass so Ban's ass about a donkey yeah uh my favorite porn no that's not it it's uh it's about a Don it's about a it's about a donkey sorry too much caffeine so uh it's about a donkey who H is thirsty and hungry and there's water on one side few feet away and hay on the other and he can't decide whether to do the hay first the hay first or the water the hay or the water and he dies of thirst at the end of it he couldn't do them sequentially right so this is this is Derek's recommendation to his younger self and really to any 20 or 30 something but it applies to everybody which is in effect you can do almost everything you want in life but you can't do it at the same time and if you can just dedicate yourself to one thing for even a year and then the next thing for a year you can do those 10 things but if you try to do all 10 at once you're going to be burden's ass you be like should I do this should I do this or should I focus on this should I focus on this so don't be a donkey uh the other one that for me was so helpful to hear is I think he calls it it's like 95 versus 100% And he tells the story of moving to around Santa Monica and his friends getting him into biking on the bike path so up and down the boardwalk right on the water mhm and so being a type A personalities uh type A personality he would get a stopwatch he'd start it and he'd like hu and PFF and race as hard as he could all the way down to wherever and he would time himself and every day no matter how hard he did it 43 minutes 43 minutes just wouldn't improve 43 minutes and this thing that should have been enjoyable became painful in his mind he started to avoid it he'd be like ah I have other things to do no instead of bike riding I'll do this other thing and he realized at one point this is really pathetic and this is really bad that something that should be enjoyable I'm avoiding because I've made it so painful he said why don't I just go for a bike ride and enjoy it so he goes for a bike ride and it's just a leisurely Cruise he's chilling he's riding around and uh's seeing dolphins in the water he's standing up he's looking around noticing things he had noticed before at one point this is Derek he goes at one point I looked up in the sky and there was a pelican and I said wow Pelican and it [ __ ] in my mouth and I was like ah he's like it was the best bike ride ever I was like okay so he's having a great time uh Pelican [ __ ] in the mouth notwithstanding and he gets back and he looks at his watch and it was I think it was 45 minutes and he's like wait what he's like so all that huffing and puffing all that like sweating like leg cramps and pain was for an extra 2 minutes off the clock that's outrageous so he started applying that to his entire life he's like when it starts to get now look there are exceptions to all of this right but he said when I start to get really stressed out I just stop because I realize like 95% is enough for getting almost all of the results that I want and making it sustainable and and uh this comes back to the creativity right it's like if you always try to crank 100% you're like I need to get 2,000 awesome words out today that's like trying to hit 43 minutes every time and huffing and puffing and you're going to start putting things off oh I need another cup of coffee oh my God my shoes are so dir dirty I need to fix my shoes before I can go out let that stand you'll do anything to put it off because it becomes this intimidating task so yeah sort of the the 95 versus 100% is is another one oh I've got another one I have to share so this this is this is one of my favorites so Shawn White two things that are very interesting about Shawn White well there there are a lot of things but he's he holds the all-time record for medals at the X Games he has I think two gold medals at the Olympics and uh two things worth noting for him and this comes back to the high expectations thing okay so I asked him what is your selft talk when you come out of the gate for a gold medal run at the Olympics what do you say to yourself and and he thought about it and uh the short version is who cares short version is who cares you know this I think this is a really big deal snowboarding going down snow on this contraption but at the end of the day you know I'm going to go home I'll see my family uh which he borrowed from Agy when Agassi sort of had his comeback uh that was how he took the pressure off in very very high pressure situations was to say who cares which is effective when you put in the training if you put in the training you don't need to stress in that last minute the other thing I took away from Sean is when he has a really serious goal like a gold medal at Sochi or whatever it might be he also has a completely absurd goal to offset how stress inducing that can be so at one point it was I want to wear American flag pants on the cover of Rolling Stone magazine like that was the other goal uh he has some ludicrous goal to offset the serious wow that's cool so I've I've started to try to incorporate that into my life third goal do you have right now uh okay so this is this is this is an exclusive this is breaking news here we go uh and um we'll see where it goes I'm I'm a little hesit hesitant to even even share this but I'll give it I'll give a teaser I'll give a teaser which is sufficient uh so goal you know I want this book to be everywhere I want I mean I want everyone to read this it's uh like a friend of mine said you know I've bought 4our work week for a few people who really need it for uh changing chapters in their lives or starting a company I've given 4our body to people who want to lose weight he's like this one I would give to everybody so like I have very big goals for this so I have I have some other plans which I can't go into huge detail with right now but to create a fragrance for men really and uh I mean [ __ ] look at me I'm from Long Island this is like a tuxedo for me I don't really wear a cologne or anything occasionally smell like I've been chased by hyenas or something if I'm sweating a lot but I was like how funny would it be if I came out with like a Tim Ferris fragrance oh my God how be amazing hilarious would that be so uh what would Tim Ferris smell like oh so that that I can't disclose but I do I do Oki Okie like tequila I think it'd be like like a rough night be like te name yeah tequila and pine needles it's like what happened yeah that's Tim Ferris a rough night that's right and it be like a rough night by Tim Ferris you know like I want to have like the cheesiest like advertisements you know like the the the unbuttoned dress shirt with like the fancy watch looking like blue steel I just want to make it as ludicrous as possible but it will actually be if like I I'm talking to some of the best of the best people in that world right now wow so it's like it's like one part complete spinal tap and then one part like serious actually want to make something cool but that to me is just a a psychological release valve so that when I'm getting really wound up about this for whatever reason I can think about that and just makes me laugh my ass off then I have a two glasses of wine I chill out so always pairing like one serious with one absurd goal I think is is brilliant it's so smart and I've been I've been doing that since he first told me about it and it's it's really improve the quality of my life and my results uh because I also don't feel like I have all my eggs in one basket right I'm diversifying my identity in a way which I think is very important uh so all right last question what is the impact that you want to have on the world the impact that I want to have on the world right now would be creating a benevolent Army of super Learners who test The Impossibles and teach other people to do the same that's it so whether it's 100,000 a million people who have mastered meta learning acquiring skills who are also willing to test The Impossibles test the assumptions and have the uncomfortable conversations that I think this country is largely dodging oo that gets me all excited and if they're able to then impart that to more people my goal is to make me obsolete as quickly as possible right it's like I think the goal of any really good personal trainer should be to make themselves Obsolete and unnecessary as quickly as possible so that's that's my goal that's awesome man Tim thank you so much for coming on the show thank you thanks for having me absolutely guys you are going to want to get this book talking about the toolkit to build that army of super Learners who are out there actually making impact in the world I have a feeling that this is going to be the book I'm not kidding when I say that I have not been this excited to read a book in a very very long time it's the kind of book where you're going to go in and no matter what it is that you're facing right now in your life whether it's in the healthy wealthy or wise categories there's going to be something there from somebody who's living it they're they've done the kind of thing that you want to do and they're giving you the real world advice from right there that minute in their life which is incredibly exciting and there's two things about it that I like one the elements that they give you are very Punchy they're short they're succinct it's easy to remember the good [ __ ] sticks it's going to be a lot of stuff that really sticks and will resonate with you will echo through your own mind but he also allows them to give their own context so it's not words in the abstract it's actually take Jamie Fox for instance it's you know not just Jim's quote about how there's nothing Beyond fear it's actually explaining what that means and being able to put it in the context real world for him at that moment and getting that allows these phrases to have depth and I I can't tell you how obsessively I collect those codified nuggets of wisdom my um my Evernote is bogged down I swear my iPhone is actually heavier from the number of those kind of nuggets that I've collected and if you look at this tone it comes with the promise of that kind of stuff in it if you're like me and you've read everything that this man has written you've listened to all the podcasts you know he is not for play and what he delivers always is usable and that usability is my obsession so join me in getting that copy I'm going to be buying an absurd number in the name of impact Theory and we're going to be doing some kind of big giveaway um so yeah if you haven't already read it go out and get it it's available now dive in Tim I cannot thank you enough for being on the show my [Music] man and of course Tim we have to ask though yeah where can they find you online uh they can find me just about everywhere uh they can find me at T Ferris two RS 2s at Twitter Tim Ferris on Facebook Tim Ferris on Instagram doing some fun stuff on Instagram these days and and for sample chapters and all sorts of other goodies tools of titans.com would be the place to check it out awesome well guys you got some of the best goodies and giveaways and just ongoing value ad stuff so be sure to check it out tools of titans.com all right guys until next time be legendary take care y hey everybody thanks so much for joining us for another episode of impact theory if this content is adding value to your life our one ask is that you go to iTunes and Stitcher and rate and review not only does that help us build this community which at the end of the day is all we care about but it also helps us get even more amazing guests on here to share their knowledge with all of us thank you guys so much for being a part of this community and until next time be legendary my friends [Music]