Kind: captions
Language: en
Welcome everyone to the second edition
of the Impact Theory Team live Q&A.
We're taking over the airways. We're
taking over Tom's channel because he's
down at Comic-Con and we are here for
you to answer your questions about
Impact Theory. Uh get a behind thes
scenes look. So, thank you for joining
us. And uh also we have a very exciting
thing today. We're giving away a lot of
prizes. We have shirts, we have posters,
we have Audible subscriptions, we have a
signed book by a very special guest on
Impact Theory. So stick around, don't go
away, and let's settle in and get into
this. So first off, we're going to go
around and just quickly introduce
ourselves. We'll start with Cindy. All
right. Hi everyone. I'm Cindy. I'm the
impact theory marketing associate, uh
community manager, uh events
coordinator, a whole bunch of different
things. Um it's a lot of fun and uh
yeah, that's that's me. You probably
already know Cindy, I'm assuming, but
you may not know this next gentleman
right here. Yeah. So, I'm normally
behind the scenes, guys. My name is
Ibrahim Elgalad and I am the production
intern. So, um, everything that has to
do with the cameras, the audio, the
editing, um, and uploading, I take care
of. Nice. Hi, everyone. Uh, again from
last week, I'm Amanda. I'm the assistant
here at Impact Theory.
All right. And I am your host, Agent
Smith, here trying to hold it down while
Tom and Lisa are away. Let's do this.
Let's get into this and have some fun.
We have some questions from Tom and
Lisa, too, left over. So, let's dive
into those.
[Music]
What guess that we've had on impact
theory has meant the most to you and
why?
Hold up. I think we already did that
question. We did that one. Let's go to
the next one. What subject makes you
feel the most alive?
Subject. Okay. What subject makes you
feel the most alive? That needs to be
elaborated on. I would love everyone to
just whatever they define subject as.
Yeah.
Okay. All right. I can go. I mean, it's
got to be uh literature. I mean, I I
studied literature for a long time. I
went to grad school. I almost became a
professor in literature. It is the thing
that makes me feel most alive. Reading
books, learning about literature,
culture, history, asking questions.
That's it. Cool. Does people count as a
subject? Sure. Because I think that's
that's like my biggest subject that's
kind of had the most longevity. And if I
think about all the other subjects that
I really really love, they all have to
really like they really do have to do
with people and storytelling. So I think
it would be people. Nice. Yeah. Well,
similar to Cindy's, my subject is
psychology. I always love figuring out
what makes people tick. And so honestly,
I I just love anything that's around
people and figuring out what I can do to
benefit and improve and grow as an
individual individual and also helping
other people do the same.
Nice. Uh mine's like a combination of
all yours. Science. I think science
makes me feel most alive. Um can read
the literature of science or study the
people um or psychology. I just think
like the human body is amazing and just
every day learning more and more just
about the human body system um and our
living organism is amazing. So that's
awesome. I love it. That's great. Let's
uh let's jump in and give away a prize
already. Why don't why don't we keep
this going? So here's our Impact Theory
shirt. I'm wearing it too, but we have a
ton of shirts at our store. That's at
shop.impact Theory.com. We have the
TTFUBC shirt and tank for the ladies. We
have the douche shirt amongst others.
You can go get one of these um one of
your choosing if you can answer the
following question. Right. All right.
So, we're going to we're going to ask
the question and we're going to pick one
winner from whoever gets the correct
response. So, the question is to date,
how many episodes of Impact Theory, our
main show, have we released? How many
episodes?
Drop it into the comments.
drop it into the comments and we will
come back around and choose a winner.
Good luck everybody. Good luck. All
right. All right, let's go to another
question from Tom and Lisa.
What's the one skill set you've
developed since being here at Impact
Theory that you've put to use?
Skill set.
Skill set. Anyone want to take this one?
I'll start off. All right. Um, I'd say
one skill set I've learned since working
here in production is always thinking
outside the box when problems show up
because sometimes you may have things
come up, whether it's um something's not
recording right or cameras out of focus
or just getting things out on time. And
so I'm always looking at better ways to
um facilitate that. But ultimately, it
was one thing that Tom said a while back
where um he talks about it's better to
be first than to be right. And that was
something I took away and I use in uh my
own role where I'm not focused on always
just making sure everything is perfect,
but just getting it to the point where
we're just doing it and getting it out
there and um learning as you go. Um
pivoting and improving as you go.
Nice. That's good. I like that. I go
next other ones. Yeah, Amanda. Uh, do
only what's do only what moves you
towards your goals. I think that's a big
one that I've learned in thinking about
anything. Like, is this going to take me
to my goal or away from my goal? If it's
going to take me away, then don't do it
or Yeah, that's something I I live by
now strongly.
Nice. Yeah. Um some skill sets would be
pretty much all of the marketing we do
from the beginning of everything just
because I when I started um over at
Quest, I was like it was like early days
of marketing for me. So kind of building
all the different tools, language, the
skills around it, you know, marketing a
podcast, that was something that I had
never done, thought about. I had never
even listened to a podcast before
starting. Um, so kind of diving into
that world and figuring out like what
the differences and the audiences are
for YouTube versus podcast versus
Facebook versus Instagram versus Twitter
versus like Snapchat, Tumblr, all of it.
So, I think those have been some of the
most valuable skill sets that I've kind
of acquired and then all the kind of
entrepreneurial things along the way
with launching and starting a company
and um, all the little details that go
into that. Nice. I'm going to have to
say on the more concrete side um
influencer marketing. So I came from
before going to Quest and and Impact
Theory um the B2B side of marketing and
although influencer marketing was
important, there were thought leaders in
our space, it's it's not at all at the
level that it is on the consumer side,
right? And so I had no background in
that. Um but I was able to learn based
on watching people at Quest and with all
of Tom's knowledge and experience and
then just kind of set out on my own and
research and try things out. and really
have learned a lot about that and been
able to apply it. So, that's been super
interesting for me. Yeah, it's fun.
People management. All right. Um, we
don't have any questions from the
audience yet. Do we have a winner for
our shirt? I'm looking at LC.
What's her name?
Territe.
Ter match her mug. She got a mug the
other night at Impact Hour in Culver
City. There you go.
Congrat. It doesn't have to be this one.
It could be one of your choosing from
the store. We'll sync up with you. We'll
figure out your size and your address
and we'll get it over to you. Could be
the tank. Could be anything. But go
check out the store shop. Theory.com.
Got a lot of new designs up there and
more to come very soon. So, and you
might recognize some of the models. You
might recognize shoot. That was cool. I
can't wait to do the men's shoot. So,
yeah. Yeah, we got to get the guys up
there, but all the ladies from the team
have been uh modeling the shirts. So, go
check out the team members up on our
store. Yeah. Yeah. All right. Um I'm
going to go over to a question that we
had left over from last time we did this
because we had a lot of people asking
questions. So, give me one second
here. Um here's an interesting one.
Curious how working with impact theory
has affected your individual goals. Did
you always know what you were trying to
do with your life or do you know now?
Getting that's a good one. That's a good
one. Right. Um,
so I would say that working with impact
theory has
definitely like flushed out certain
things for me. So before coming I kind
of had like this vague sense of what I
wanted to do and things start to get
more concrete as you are in action doing
things that excite you. Um and then
finding something that kind of
intersected a lot of my passions. So
passions for creating mixed media um the
ability to just be creative and
innovative and like scrappy. um working
with people, getting to know people, uh
interviewing them, finding out
everything there is to know about them,
um and then learning and reading and all
of those things. Um has been really
great for me in figuring out kind of
more concrete ways to kind of execute on
that. So, um yeah. Nice. All right,
that's great. I'll say agreeing with
Cindy, a lot of the things that you come
in or I came in here with, I always knew
that I wanted to improve my own life,
grow as an individual, and ultimately my
my main mission is to end poverty
worldwide. And so it aligned with what
Tom was doing with this company and um
focusing on the mindset, how I love
psychology. So it kind of allowed me to
go more in depth on how to execute on
different ideas, seeing the actual um
ways to go about thinking about it and
seeing other people also on the show and
how they thought about coming up with
solutions to different problems. So
definitely I've grown in that aspect,
but uh my main mission is still to um
ultimately cuz I grew up in poverty and
seeing its effects to end poverty
worldwide um and through narrative as
well as uh mindset overall.
Nice. Um for me, um so I've always had a
passion and dream to be a nurse. Um, I'm
actually almost three4s of a way done
with the nursing program, but on hold uh
right now. And so being here now at
Impact Theory has kind of made me think
deeply like to try to tap into like what
is it about nursing that I've loved and
is it something I really want to do? And
what I'm learning here more and more is
I love the aspect of people and caring
for people, but really being there like
the psych psychology wise and and
emotionally and mentally. And so now
it's kind of making me realize like here
being here I love what we're doing and I
love this aspect. I mean I love the
physical care of people but being able
to help people emotionally and mentally
and everything we're doing here with
mindset. Um I'm realizing that this is
like my passion more of the psych
psychology uh route. So that's what I'm
learning while being here. Nice. I say
for me um I don't think it's changed my
goals, but I think it's helped me um
focus more because I think being in this
environment and uh you know dealing with
the ideas that we talk about each day,
it's really about understanding what's
most important to you and what doesn't
matter. And so kind of like filtering
out the things in your life that aren't
meaningful. Um, so I think it's helped
me focus. I think it's helped me
understand what matters to me, what's
important to me, what I do need to care
about and what I don't need to care
about. So that's just kind of I think
moved me down my path toward my goals.
Yeah, I definitely agree with that. It's
it's definitely caused me to focus a lot
more or just figure out um more clearly
what it is that I want to do in the
grand scheme. even if I don't have a
perfect label for it yet. Yeah. It's
just, you know, what is that thing?
Nice. And you get to see a lot of
different people's perspectives on it
with the guests. And I think that's
helped me a lot as well, just uh seeing
how other people attack a certain
problem.
Nice. All right. Here's a question from
Maline Magros. She says, "Do you have
any You know, Maline?" Yeah, she's been
the impact. Oh, what's up, Maline? Hey,
girl. Um, do you have any bright lines
like Tom?
Bright lines. Yeah. So, maybe we should
try to explain the concept of bright
lines first for people who don't know.
Bright lines are just really I my
understanding hard and fast rules of
things you do and do not do. Yeah. Like
your worldview where you draw a line
like this is just something I don't do.
This is something I do do. Bright lines.
And one of like one of them is nutrition
for Tom in terms of what he eats and
when. It's just it's very very a rigid a
very binary um vision of of that
particular thing and that's what helps
him kind of stay focused and stay
disciplined. Bright lines.
I guess I could start with that one.
Yeah. What do you think I All right.
Well, if it's considered a bright line,
my morning ritual where I actually got a
lot of it from Tom and Tony Robbins, but
just making sure that every morning I'm
doing something that's physical, whether
it's working out or exercising, doing
something for my mind. Um, mostly
meditating. I'll just go out in nature
or being out here in LA. There's so much
you can really just see and the beauty
of it. So that and then also um just
honestly making sure that I have a list
of my goals written down somewhere or
priorities that I need to tackle so I'm
not just um working hard but I'm
actually being productive and going in
the direction of my my goals. But um
outside of that, I also say getting
toxic people out of my life cuz I feel
like uh and maybe it's it's a hard
subject to talk about, but I feel like
um in the past uh you become very
similar to people you surround yourself
with or you heard the saying, you become
like the five people you surround
yourself with. And um sometimes people
were um not on the same path as me. Not
that they weren't on a path of their
own, but um I just had to go my own way.
What was the question? It's bright
lines. Oh, bright lines. Do you have
one? Uh, so I'm trying to like rack my
brain to figure out what my bright lines
are and I don't know if I have bright
lines. Um, that's fair.
Maybe yet could be. I don't know. I
don't eat ice cream. That that could be
a bright line. I just don't eat ice
cream. It makes me ill, so I don't eat
it. But I don't consider it a bright
line. It's just like a personal choice
that, you know, oh, and I don't drink
milk. That's a bright line for me. Yeah.
Dairy. So, yeah. But like I I'll like do
like yogurts and stuff and like I've
figured out, but I don't drink milk
period.
Um, that's great. Like that's a good
start. That's a good start. Maybe you
don't need a bunch of bright. It may not
work for you. Um, I don't know. I don't
know if it does. You have an alternative
to milk? Oh, I like drink like coconut
milk, almond milk, like rice milk, and
all the other milks. I also don't What
other milks are out there? What kind of
milks do we not know about that we
should know about? Oh, cashew milk. Oh,
cashew milk. Yeah, there are so many
different kinds of milk that aren't
milk. But also, how do you milk a
cashew? Oh, man. I don't know how they
make most of this stuff.
I'll do I'm just like I just want the
calcium. Yeah. But yeah. Um and I don't
drink lactane milk cuz I actually don't
like the taste of milk. So
nice. Um I I do have one bright line uh
within my wife and I do and that is um
we spend money on health health and
self-care. So, um I think when you're
good, yeah, when you're in your early
20s and stuff and you're relatively
healthy and you probably aren't making a
lot of money and you don't want to spend
money on things that Yeah, exactly. Um
it's easy to it's easy to kind of slide
into that like, oh, I don't need to go
to the doctor. Oh, this will just pass
or, you know, I'll figure it out or I'll
take care of it later. But, um a few
years ago, we just decided that health
is the most important thing because if
you don't have health, you can't really
enjoy life or or experience anything.
And so now anything that comes up, big
or small, we don't hesitate. Whatever
the cost, spend money on health. It's
bright. That's that's a really good
bright line. Maybe I should adopt that
bright line soon. Yeah.
Soon. Yeah. I think a lot of guys don't
do that. They look like when you look at
your health and uh you're like, well, I
don't need to go to the hospital that
Yeah. I'll be fine. Yeah. But I I agree
with you. Over the long term, I think
it's important to start taking care of
your yourself in that way. Absolutely.
Amanda, any bright lines? I'm trying to
think like I don't know if I actually
have like strict bright lines either,
but I kind of I think I don't know if
this is considered a bright line, but
like every day I wake up, I feel like I
have to be productive today and have a
purpose. Like, so I'm on a mission to
like tackle everything like something,
you know, for my mind, something for
fitness, something for towards a goal.
like I just I have to that's just kind
of like I guess everyday life like
pushing forward every day but it's like
when I wake up it's like you know even
if you're tired and you just kind of
want to be lazy even if it's the weekend
I'm like nope I got to get up and like
tackle these things and then I can go to
bed you know peacefully. I'm so not
surprised by that cuz can we just agree
that Amanda tackles everything like full
on every day and just gets after it just
doing all kinds of stuff. Your list must
just be so long. A to-do list. We just
had like a impact party and she planned
a whole thing by herself. To-do list and
I'm sometimes tired. Like I'm like even
like write that down and then halfway
through I'd be like I can't. This is too
much. Yeah. Yeah.
That's cool. All right. Um let's give
something away. Yeah.
Thank you for joining us on Facebook
Live. I want to make sure that we get
through all of our prizes. We have a lot
of them today. That is true. Thanks for
joining us on Facebook Live. Um, just as
a reminder, Tom and Lisa are away and so
we are taking over the page. My Facebook
live. That's right. We're doing a little
uh Facebook Live takeover.
Ask your questions for the Impact Theory
team. Um, you might know this gentleman
right here on this on this book, Gary
Vaynerchuk. He was a guest on Impact
Theory not too long ago. Great episode.
If you haven't seen it, we have his
book, Ask GaryVee, the latest. And let
me just say it is signed by Gary
himself. One and only Gary V. Nerchuk.
And you can win it if you know the
answer to this question. According to
the episode, what is Gary's
superpower? According to the Impact
Theory episode, what is Gary's
superpower? Drop it in the comments and
you have a chance to win a signed Ask
GaryVee book. Nice.
Okay, we'll give you time and we will go
to another question from Tom and Lisa.
What is your favorite book?
Feel like this question was designed for
me. It was designed for you. So, you
kick it off. I'll kick it off. All
right. Favorite. It's I'm not a kind of
person who has favorite books. have a
lot of books that I think are really
meaningful to me. But I think a book
that sort of changed my life in the
sense of how I thought about literature
and why I became passionate about it was
um Mrs. Dalloway by Virginia Wolf. I
read that. Yeah. So I read it in high
school. I've read it several times
throughout my life. Um, first time I
read it was in high school and it just
changed um, everything because she was
so experimental in that book with how
she was writing a novel and the theme
she was talking about. Um, it was just
it's a very deeply layered book and you
can read it in many different ways. And
I just got really into it. And since
then, it was that book and then a couple
of other things that I read in high
school that really started my path down
being passionate about literature and
studying it in college and then going on
to study it in grad school. So, Mrs.
Doway. Nice. I am. He has a nice
succinct answer. Uh, I do not.
Um because I feel like it's hard for me
to pick a favorite book because some of
them have different significances and
meanings for me. So like I would say
like the Harry Potter series is one of
my favorites just because I can't pick
one. It it just like captures reading as
a child and like the voracious reader
that I was and everything about that
energy and it's great and I love it. Um,
but then I have the God of Small Things,
which is a book that even right now it's
really hard for me to explain the plot
to people, but the feeling has like
lingered with me. And I read that
probably in 11th grade. Who wrote that
again? Uh, Aruni.
Arendi Roy. Yeah. And she just came out
with another book after like a 20-year
hiatus, which I p purchased in
hardcover. It's on my shelf now waiting
to be read. Nice.
So, it's just it just left this like
really deep and lasting feeling for me,
but I couldn't tell you what that book
was about fully. Like, I can't explain
the full plot. Um, I just love the way
it was written, the themes, everything,
the characters. Um, Great Expectations
is another one of my favorites.
Uh, yeah. So, I just I can't pick and so
I I haven't helped you guys at all. So,
Well, that was good, though. Give give
us a little glimpse into the mind of
Cindy.
Ibrahim. All right. I have to say I'm
like Cindy. It's hard to choose a
favorite, but I would say one book that
has had the most impact or influence on
my life um starting out very young was
uh The Way of the Superior Man by David
Dada and um also uh how to be a 3% man
by Corey Wayne. uh both of those books
um I think every man should read and
also women just to understand men but it
goes into detail how to uh be on uh your
mission um almost the same sense of the
hero's journey for a man and also talks
about women and um dealing with
relationships dating and uh ultimately
answered a lot of problems that I was
and challenges I would say I was facing
when I was younger and even uh to this
day I always go back to it and use it as
a fundamentals book just to make sure
that I'm grounded kind of been centered
and um staying on my path and my
mission. Nice. Gosh, Amanda, I don't
know that I have a favorite or
significant book either. I will say I
never was really a big reader growing
up. I mean, other than like school and
stuff like that, but never really into
reading. And probably when I started at
Quest is when like Tom talked about
mindset and read that. And so after
that, over this last like five or six
years, I've I've read more, but I'm like
on a mission to become a reader. Nice.
Um, but you know, mindset, I know that's
like Tom's favorite book. But I will say
that that like made an impact, not only
because it, you know, just actually
really reading like a book from
beginning to end, but like the whole fix
to growth mindset really like made an
impact um with me and where I was at in
my life. Um, and then on more of a
funner side from being a kid, Peter Pan
has always been like my favorite like
book and story and it's kind of a
special thing between me and my brother.
And so it's like our little inside like
uh story. And so I actually keep the
Peter Pan book which um that he gave as
like a gift from at his wedding like to
me like a really nice copy like next to
my bed. And it's just something I even
have like the little shoe from
Tinkerbell. Um that just whenever I
think about life and stuff like I I go
back to Peter Pan. I don't know just
about fantasy land and just being able
to I love it like yeah do anything you
want to do and just like live you know I
don't know I was like a little kid again
but like as a big kid I don't know.
That's how I felt all of D23 to be
honest. Tell us about D23. So D23 was
the is the Disney Expo. It's like a
Disney fan club expo and you know they
do it every other year since like 2009 I
think and it literally is a whole bunch
of adults and there are some kids there
who come with their parents reliving and
capturing the magic of childhood like
all weekend and like you get to see some
previews for things that are coming out
like you know they tell you kind of
what's coming out in the next couple
years and the different animations, live
action, all of that. But then they also
have things that just like reek of
nostalgia and it's amazing and you don't
realize how powerful it is. Like I was
on the verge of tears so many times like
so many times and I was like what is
happening to me cuz like I went into it
just like you know just kind of aloof
about it. My sister planned it. It was
one of the few times that my sister took
initiative to like fully plan something
and it was like her full responsibility
from like how we get there, hotel, all
it everything. She planned it and I was
really proud of her. It was awesome. Um,
and so I was just like, I have no idea
what I'm going into. Like I haven't
looked at anything. I don't know what
panels are happening. And so I just like
went on this journey with her and it was
so moving for just the both of us
because some of the songs and things
that they were talking about or singing
like I remember we used to sing them
together and then I used to have this
like Pocahontas like piano book. We
didn't have piano. I didn't know how to
play piano but it had all the lyrics to
the song. And when I got a clarinet I
tried to play the song but obviously
they're in different keys and like
they're pianos are different. Yeah.
I was like, I learned that real quick.
And uh but it was just it was really
cool. It was Yeah. And so I feel like
that's feeling with like going back to
Peter Pan. That's how I feel about like
going back to a lot of Disney movies.
Nice. Yeah. I love it. All right. Uh I
want to see if we have a winner.
Scott
Scott, you just won
signed copy of Ask GaryVee.
Congratulations. is we will get your
address and send this out to you. Thanks
for participating and for joining us on
Facebook Live. Guys, we have other
prizes to give away. So, don't go away.
We have an Audible subscription. Yes.
And a signed poster of your choosing.
This is an example of one of our posters
from shop.impact Theory.com, but we're
going to have Tom sign one and we'll
send it out to you. So, don't go away.
All right. Here's a question
from Matt Wyman. He asks favorite comic
and that is comic book, not uh standup
comic. Um I'll kick this one off because
it's easy for me. I don't have one
because I don't read comics. So yeah,
I'm into the X-Men. When I was a kid, I
was into the X-Men. My brother was kind
of into comics and I kind of like look
over his shoulder while he was reading
them, but I never got into it. So yeah.
Yeah. Um I have a very similar answer.
Uh, except for instead of your brother
reading comics, my brother read a lot of
manga and um I just never got into it. I
I don't know. But I love like the
universe of like superheroes and like
all those kind of stories and movies and
films and all that. I just never really
read comic books. Definitely. Yeah.
Well, for me, I would say I didn't have
a favorite one, but my mom had a whole
box full of comics. I I I actually don't
know where she got it from or if she
liked comics personally, but um I would
go through it and um like Sydney said, I
I love superhero comics and anything
about space, like space and science
fiction, that was all me. Um I wouldn't
say that anything kind of made me
gravitate towards it, but um I just
honest and back then I was just looking
at the pictures to be honest with you. I
was like, "Oh, look at this." Like not
really reading the words. Beautiful.
Amanda with you guys. I don't really I
didn't really read much comics, but I
can remember the whole panel.
Actually, I do have one, but I read it
for class like freshman year of college,
and it was called Mouse. Oh, yeah. And
that graphic novel I was like, yeah, I
like this. Very good. I do. And I ended
up reading the second one after the
class was over, too. So nice. I'll say
like I I can remember having an older
brother and like like looking at him
while he reads them or like but I I can
remember too like being young and
actually looking at comics. Maybe I was
more looking at the picture or if I was
reading, but I can remember like loving
like you know the imag imagination of
like you're reading it maybe like go
there but you know how is he really
expressing it and like looking at the
the picture drawn like I think that's
really cool about comics but I I can't
like pick one or remember really. Yeah.
I also used to read comic strips out of
the newspaper.
Yes, I did do that. I do remember Calvin
and Hobbs. I did like the peanuts too
and like who else? The one with the lady
like her name was Patty I think.
Kathy. Kathy. Anybody? I don't Anyone
else read it? Like I just I remember cuz
at the time I lived in Minnesota so it
was like we would get the Star Tribune
and then I would pull out the comic
section and just read those. So I was
like those aren't comic books but I did
read comics. Yeah.
I don't know. Actually, I would I would
wait till like the gas station was
getting ready to throw out their com
their Sunday newspaper just to get the
Sunday newspaper so I can look at the
comics. So, if that smart instead made
my parents buy it.
I was like, why do we get this paper?
Cuz like my I don't remember my parents
ever reading it. So, I would take the
comic section. I think my mom would take
like the circulars and the coupons and
stuff. And then we would just have this
giant newspaper just
sitting. We use it for crafts. Used to
be very crafty. Make pop and bird cages.
Bird cages. Ling the bottom of bird.
Yeah. Nice. All right. Um I think we're
about at our halfway mark. So I would
like to thank Ibrahim and Amanda for
joining us today. Thanks guys. And
invite our next guest. Oh, you're
welcome. It was a pleasure, guys. All
right. Have a good day. So, let's have
our next panelist come. Panelist come on
down and please bear with us Facebook
live audience as we make this
transition. Thanks again for joining us.
Much appreciated. Hello. Hello. Hello.
All right. Please introduce yourselves
to our Facebook live audience. Uh my
name is Michelle. I am the newest member
of the Impact Theory team and I'm here
doing all things Shuroic. Yeah. And you
have to tell our Facebook live audience
what Shuro is in case they don't know
and tell them where to find it because
it's awesome. For sure. So, if you're
not familiar, head to buroic.com. You
can check out everything that we're
doing there. Um, but we are a podcast
hosted by Lisa Billu, who I'm sure you
all are familiar with, and Cassie Hoe
from Blogottis. So, we're talking all
things female empowerment, female
issues. Uh, it's an awesome podcast, and
it's not only for females. We've had
some reviews from men that uh say the
podcast has given them greater insight
into how women think. So, I recommend it
for everyone. There we go. Nice. Um, so
my name is Louisa uh but they call me LC
because there's a there's already
another
Lisa and um I'm the marketing intern uh
one of many. So, yeah. Nice. Do I also
say what I do or Yeah, a little bit
about yourself.
Um, a little bit about myself. So, I
moved to LA like 2 months ago. I'm from
New York and Yeah. All right. Yeah. Nice
and short. Um, we have a question here
that I think this is a great one to kick
this new panel off with. And, uh, it's
from Gabriel. Uh, and he asks, "I would
like to know about the girls definition
of masculinity and the boys definition
of femininity." Oh god. Wow. We're going
deep here. There you go. So, by boys,
you mean me.
Um, I'll take a stab at this and
hopefully not put my foot in my mouth.
Um, honestly, I don't really have a
definition. I think that, um, I don't
really believe in gender norms. Yeah.
And
uh Bnee Brown talks about how, you know,
men are always associated with like
confidence and aggression, but it's
important for them to learn how to be
vulnerable. And um I think there's
another aspect she talks about, but
vulnerability is one that's important.
And the same thing it's like men or
women are always associated with like
vulnerability and being in touch and
sensitive but they don't get associated
with confidence and with um you know
leadership or whatever and that's just
false. It's just patently false and it's
just we just have to stop thinking that
way. So for me I don't really believe in
gender norms like that. Yeah. So with
that eloquent
answer because I really don't I I feel
like I don't really have a a good
definition of masculinity because I
think of everyone as people and so I
almost foil them down to their
individuality. Yeah. So like you can
exist as the person you are with all the
different like sensitivities,
vulnerability, complexities, all of that
and still be like whatever you choose to
express yourself as. So you know I'm
okay if you're a dude and you cry. Uh
and you should also be okay if I might
not cry, which is very that's false.
Like I'm going to cry. But what you
individually like me individually might
cry but that doesn't mean that you know
I'm not tough. That doesn't mean that
I'm not competent. I'm not able to you
know make tough decisions just because I
think about the way the ramifications of
how that affects another person and I
might actually feel that myself just
because I have a lot of empathy.
Um, and so I feel like that shouldn't be
something
that I guess like confines cuz I feel
like for masculinity there's such a
narrow view of it society that it makes
it really difficult like in my
experience to you know have like whole
men if that makes sense. So, I feel like
that's why I've ha like I don't I choose
not to have a definition of masculinity
because I want to allow the other person
or the other man to be able to express
every piece of themselves without
feeling like they're losing something or
weak because weak apparently is really
bad for okay. Yeah. Not okay to be weak.
Um, I don't know that I have a whole lot
more to add because I totally agree that
I think it's such an individualized
thing that it's like we just can't put
people in these buckets. Um, but I I
recently had the chance to read Louisis
How's new book. It's not out yet,
but when it is. But when it is, and when
he's on the Shell podcast,
drop that in the comments. Um he talks
about all of the different um you know
masks of masculinity. That's what the
book is called. Um so it was very
interesting. I think he broke it up into
nine different masks. Um I won't give
away too much in the book. Um but uh you
know he talks about all of these things
that men are expected to be in society.
So men are expected to be athletic.
They're expected to be tough. They're
expected to be um the alpha male all the
time. And it's just not who they are as
people, you know. Um people are are
different and it's not fair for us as
females and as other males to expect
them to fit into all of these individual
um roles. So, and I think on the flip
side, it's the same with women. Women
are put into these different things.
We're expected to be um I don't know. I
guess probably just the opposite. Yeah.
Like we're, you know, look good. Yeah.
like keep bubbly, happy all the time and
yeah, smile, right? Yeah. And it's just
not how it is. So, my answer is a little
different. Um because I think there's
two sides to that question. There's the
cultural side and the more biological
side. And uh the way I took the
question, I think he meant it, I'm
guessing, in a more scientific way. So,
um I read both the female brain
recommended by Lisa Bill. she's in the
comments. And uh and I also read the
male brain. And after having read those
books, I do understand that there are
fundamental differences in the way that
we're wired. Now what society decides to
do with that uh with trace that they
choose to make more prominent in men and
females um I think that I agree with um
with both Michelle and Cindy on that
point but I do think uh women are more
geared for connection and uh I think
it's one of the reasons why we strong
such uh I guess strong friendships and
um and the way that we love and the way
that we nurture I think that is
something that is fundamentally true
about the feminine energy. It's wanting
everything to cooperate. It's wanting to
build connection. It's asking others for
advice and being a bit more considerate
of everyone's feelings. Whereas male
energy, I know men um they tend to like
to master their environment. And that's
why you'll see like a 30-year-old boy,
he's like touching everything and just
running around and being a little crazy.
And so um so I think with that um the
male energy it's like they get energy
from having been aggressive which I
think is different for women. I think uh
when Tom talks about using the darkness
I think the weight I think the reason
that works for men is because aggression
actually gives them energy and whereas
women we tend to I think that just makes
us a little crazy so we choose not to
deal with it. But I do think society has
uh decided what traits that they want to
make more prominent of a male figure and
uh kind of given us expectations of what
we should expect but not necessarily
based on actual scientific data. Yeah.
Nice. You've inspired me to read those
books now. Yeah. It's phenomenal.
Like there's a study where uh they have
a group of little young girls and a
group of little boys and uh and they put
like a little toy and they say, "Okay,
don't touch this." to both groups. The
little girls check back with their
mothers for confirmation on what to do
like 20 times. The little boys, not a
single time. They just rain for it. And
and it's because like they have they
have such a need to master their
environment that you almost you have to
pull them and be a little bit more uh
rough with them because they don't
understand nuances and emotions. Um at a
younger at an well they tend to
understand at a much older age than
young girls. Whereas uh when you take
like a little girl to a restaurant the
reason why she would behave better than
the little boy is because she
understands those cues already. her
brain has developed so quickly that she
can pick up and the little nuances
whereas little boys is like, you know,
they're just a little lower on the IQ
level. So, yeah.
Yeah. Yeah. Really cool study. Let's uh
let's go to a question from Tom and
Lisa.
Uh next one. What is your favorite
movie? This
feels like team lunch.
Cindy hates this question. I hate this
question. She doesn't watch movies. Cuz
I do. I watch movies. I watch movies. I
watch plenty of movies. I just can't
pick a favorite. And sometimes I don't
remember them. Yeah, I can't pick a
favorite either, but I will say one of
the best movies that I've ever seen is
The Shining. And everyone always is
like, "What? That's a horror movie?"
Yes, it's a horror movie, but if you
strip away the horror and you just set
that aside for a second, as a film, it
is incredible. Everything from top to
bottom, the cinematography, the writing,
the set, the soundtrack is absolutely
perfect if you look at it from a film
perspective. So, watch The Shining again
in a new from a new angle, new
perspective. Yeah. I I
I
don't I don't I like really don't have
an answer. I have such a hard time and I
feel like if I were to just pick a
movie, it would all be a lie. Yeah. Cuz
like I don't know how to say something's
my favorite. Like I've seen Love and
Basketball a lot. Does that count as
favorite movie? Like we'll put it in the
category of favorites. Cindy's, you
know, Big Fish I thought was like
life-changing for me when I first saw
it. like it's a good movie. Really great
movie, but I'm like, is it my favorite?
I probably only seen it like twice and I
probably couldn't tell you exactly what
happened. Like,
[Applause]
so sorry. All right. Any others favorite
movies over here? Um, for me, it's so
hard to pick a favorite. We were having
this conversation last week. Um, the one
I don't know that I would say it's my
favorite, but it's consistently in my
top five, top 10, um, is Little Miss
Sunshine. Yes, I love that movie. Yeah.
Um, I'll pull a Tom and not answer the
question directly. So, you'll say one of
my most like inspirational movies that
has I guess like trans helped transform
my mindset. For me, it's Sing. Um, the
most recent movie that I've watched that
has had an amazing impact on me. Um, so
at the time, uh, Tom had released the
impact books video for Disney and he was
talking about the enthu enthusiasm that
you need as an entrepreneur to keep
going fail after fail after fail. And
that movie, even though it's animated
and it's geared toward children, it's so
true to that concept. I don't remember
the name of the main character, but I
think he's a koala. Um, I think and
I swear guys, this movie is phenomenal.
Um, and just the story in the movie. So,
he had this theater that he wanted to
build and he kept uh like getting across
all these obstacles uh to keep him from
his dream, but he just kept going and he
was so enthusiastic with every single
thing that he did that it was just like
I cried. I cried watching that movie. It
was phenomenal. Got to see that one.
Yeah, sounds great. Also see Moana.
That's like Moana's good, too. Moana is
phenomenal. Wow. All right. Phenomenal.
Add him to the list. Um, somebody's
trying to sing in the background. The
one Wiki Monster like I want to give my
opinion. Yeah.
Um, let's do another giveaway. So, we
have posters on the store shop.
Theory.com. This is one of them. They
come in two different sizes. And we are
going to get one, have Tom sign it, and
send it to you.
lucky audience member if you can answer
the following question. Question
is, who said this quote, "The only thing
that's constant in this everchanging
world is who I am." It's from an Impact
Theory episode. It's from one of our
guests. I'll repeat it. The only thing
that's constant in this everchanging
world is who I am. Tell us who said that
quote and we will um you can choose a
poster. We'll have Tom sign it and we'll
ship it out to you.
put it in the comments. Now,
let's go to another question. Another
question.
Do you consider yourself an
entrepreneur, a lynchpin, or a
continuity player? No right answer, and
I'll define them. So, an entrepreneur is
somebody who really at the end of the
day is trying to build their own thing.
If they're being an entrepreneur,
meaning they want to use entrepreneurial
tendencies inside of a larger company,
uh they're thinking outside the box,
constantly pushing their skill set
forward. They're looking at uh the
problems that we need to solve as a
business and they're doing it totally
irrespective of what their job
description is. Uh a lynchpin is
somebody who is absolutely best-in-class
at their role. they understand the
problems that their um role is facing
and how they can help the company and
they're going hard hard hard to become
the best in the world at that. Uh and
then a continuity player is somebody who
more or less is they're there. They're
rock solid. They show up every day.
They're putting in the work. Um but
promotion and advancement isn't their
game. They want a stress-free
life. So which of the three?
We get all the tough questions.
This is a good one. I like this. Um good
question. I'll kick it off. Okay. So,
I'm going to say as I usually answer
questions um not with simple answers,
it's it it evolves and it's evolved for
me in in my life and my career. I think
when I started out um in my early 20s, I
wanted to be continuity player. Uh my
first couple of jobs, I just wanted to
go in, do my work, get off work, get a
paycheck, and focus on the things
outside of my work that were important
to me, like
um art or you know, social activities or
family or friends or whatever it was.
And that was what I was prioritizing in
my
life. Around my mid to late 20s, um I
started to become a lynchpin or wanted
to be a lynch pin. And I think that was
because things were changing in my life.
my priorities changed. I got married,
you know, and so it was all about like,
how can I go into this company and just
be the absolute best in this role on my
team? How can I just go in and dominate?
And that's what I did. And I think now
I'm at a place where I'm I would say I'm
kind of shifting from lynchpin more into
entrepreneur is how I'm seeing myself.
Um, the reason I even came over to
Impact Theory was because it was an
opportunity to be part of a founding
team that's going to actually shape the
business going forward and not just be
kind of executing on the vision that's
set forth, but actually helping to shape
it. And that's what I'm trying to do
here. So, yeah, it's evolved. Cool.
I don't want to go next. Okay,
Michelle. Um, okay. Yeah. So I think
kind of similar to you Jared, I
definitely in the past didn't have any
sort of entrepreneurial mindset. I was
just kind of working to work and wanted
to have fun. Um but more recently and
and in my role at Quest, I took on more
of an entrepreneurial mindset. Um I mean
I went into Quest and I don't even
remember like what my initial job
description was. Yeah, I was a girl.
girl.
I mean, I was essentially just posting
the videos, like doing the annotations,
doing like the back end of YouTube, and
that was pretty much all I was doing at
that time. And then,
uh, you know, I transformed that role
into what I wanted it to be, which was
producing content. That's always been,
um, a passion for of mine. And I
definitely took the opportunity at Quest
to really um build that and do what I
wanted to do. So um yeah, I had the
opportunity to produce some really
awesome content like produced a show
called Transformation if you've seen it
which was awesome. Yeah, it was great.
Um and then um even just did like we
produced like a Facebook live show like
just taking um the opportunity that
wasn't necessarily given to me and just
kind of creating the opportunity. Yeah,
myself. That's awesome. Yeah. Um, for
me, um, I never really wanted to be a I
don't think I've ever been or interested
in being a continuity player. Um, I
watched a video that actually said
stress isn't bad for you. It's only when
you believe that stress is bad for you
that is bad for you. And um, yeah, and I
never really wanted a stress-free life
or anything like that. I've always
sought challenges in my life. And so for
me, I I'm always at my best when I feel
challenged. When I don't, it's it
frustrates me a lot. Um so for me, um so
I would say I do have entrepreneurial
tendencies in that I um I don't
necessarily stick to a specific role,
but I do believe in the art of mastery
and not focusing on one thing that you
want to do and practicing that over and
over again. So you could build like
little nuances that uh you probably
couldn't even explain to anyone else
because it's become such a part of your
identity. And for me what I'm trying to
do that with um what I'm trying to do
here with that is u social media. And so
I told myself if I can so now oh by the
way guys I'm the one who tweets you back
on Twitter and uh we'll hit you up on
the Instagram. hi on the impact theory
Twitter handle just to clarify now for
impact theory for impact for impact
theory and so now that I handle all
those channels it's like okay how can I
what can I do with this what can I learn
how can I improve uh what can I test how
do I how do I test my intuition uh which
I think is one of the reasons why I came
here um I have really strong intuitions
about things but I needed a place to
like a mirror to hold back and say Okay,
this is where it needs to improve. This
is where this needs to get better. So,
essentially, I do believe in um focusing
on one thing and getting really really
good at that. Uh but I do also have
entrepreneurial tendencies. So, maybe a
little bit of both. Yeah. Yeah. Could be
hybrid. It's cool. Yeah. Hybrid. I would
I would also probably think of myself
more hybrid.
probably more so on the entrepreneurial
side because I just I really do like
going after challenges and solving them
and figuring them out and I like the
ability to kind of dabble in a lot of
different things at the same time. Um I
feel like I've always been from a kid
like a jack of all trades and that's why
like ironically uh Elsie was telling me
that I would be really great on Jeopardy
and it's because I just know random
stuff about like Jeopardy. I said Amy
show. She's amazing.
No, but like just because it's it's fun
facts and just other random tidbits of
information that just like stick in my
brain and I just remember them or and I
end up using them later or pulling them
out just randomly. So, I I feel like,
you know, one of the things I want to do
is get better at focusing my attention,
which I feel like impact theory helps me
do. And especially you help me kind of
like focus on the the one task because I
love to do all the things. Yeah. All the
things. Dabble into all the little
things and like do them all. Um and then
I just feel like I then you end up
needing someone behind you to like fix
it all. So, um, trying to get better at
that. Uh, so I definitely feel like I'd
consider myself more entrepreneurial,
too, because I would be like a slightly
bossy older sister. Like I like to
coordinate. And if you were to think
about it, they were my first like
executive team.
Nice. And so, uh, yeah, that's that's
kind of how I feel about that. Nice. All
right. Great answers, everyone. We have
a winner for the poster. It is Gabriel
Deberali. Hope I said that right.
Congratulations, Gabriel. You won a
poster. We will sync up with you and
figure out which poster you want. We'll
get Tom sign it and we'll ship it out to
you. Thanks for joining us today. Much
appreciated. We're running out of time,
but we still have one more giveaway. So,
let's just do it right now. This is the
big one. It's a three-month Audible
subscription.
Yeah. What is it? Three-month Audible
subscription. And the question is this.
What book got Tom reading when he was
younger? There was one book in
particular that kicked off his interest
in reading. What was it? Drop it in the
comments now and we will come back to
you and choose a winner
and the author. You have to have the
book and the author for this one. Should
we also all answer that question? I feel
like that's interesting. Or maybe not.
We can answer. Yeah. In a few minutes.
Let's give people a chance to put it in
the comments. Oh, are you saying for
ours?
Okay. Okay. For ours. Well, I already
sort of answered it for me. Back with
the favorite book question. Yeah. Okay.
I mean, yeah, I read Goosebumps and
stuff.
Like, I've always been interest I've
always been interested in reading. So,
I've always read my whole life. But when
I really got serious about literature
being a passion of mine and something I
wanted to study, it was with Mrs. Doway.
Right. Okay. What do you think? I know I
turned this on everyone, but I and I
don't have an
answer because now that I'm thinking
about it, it's like I I always read like
I started reading early actually because
I think and this is just true of me as
like a kid is I was frustrated with
having to wait for other people to read
to me. So, I just learned how to read.
That's so Cindy. So,
I was like the same way like that that's
the way I learned to tie my shoes. like
I was just notoriously independent. So,
it was really interesting when um Elsie
was talking about how like you would put
a little kid in the middle of the room
and they would like go off and like a
little boy in the middle of the room and
they go off and explore and like
whatever. I was that child and my
brother was the person who sat in the
middle of the room because it was like,
"Hey, sit here." And so he's like, "All
right." I was told that I need to sit
here and I would be the person climbing
up onto like the cupboards to get
things. So keeping things high was you
know I was the Rugrats baby.
So um yeah so I started learn like
reading probably like I want to say like
three and a half four maybe four. Um and
so after that it was just like books all
the time and nice. Yeah. Brief hiatus
probably in like my collegiate days in
law school when I was like reading
textbooks. Yeah. I'm like, I don't have
time to read for fun and reading isn't
fun. Yeah. So then I quit reading.
Um, for me, I did not grow up growing
like I didn't love to read growing up.
Um, so I'm trying to think back to when
I really started cuz now I read all the
time. Like I can't go a day without
reading at least part of a book or
something. I just love it. Um, but I
don't know if there's one specific book
that made me that way. I've um in the
past I don't know like year or so gotten
super super interested in nutrition. So
I read tons and tons of books about
nutrition. Um so I think for me just
finding a topic that was that kind of
lit a fire in me um made me want to read
other things as well. um and and
individual books would touch on a
subject and I would want it to go deeper
into that subject and when it didn't I
would seek out other books that were in
that field but in a different area if
that makes any sense at all. Um but when
I was younger the books that I read were
about murder a lot. Like is that weird?
Like I don't know. I love that though.
Yeah. I mean, not really, but like True
Crime. Oh, true crime. Yeah. Like like
this actually serious.
Yeah. Like I love all of that. When I
was in the sixth grade, one of my
favorite shows was Murder She Wrote. I
loved Murder She Wrote. That was like
like I was all into Murder Everything
from a young age and I probably just
lost it.
Is this a clip bite? I'm just like I was
murdering all this day. Murder Michelle.
That's your new nickname.
Like, can we like rewind and not play
that? Oh, wait. It's live. We can't edit
that out, unfortunately.
This vlog TV, everyone. So, I don't
remember my early reading experiences,
but I wouldn't say I wasn't really a
book nerd. Uh, but I know I did enjoy
reading
textbooks, which is weird, but um, uh, a
book when when I moved to New York, so I
was born and raised in Haiti. And so,
uh, I learned English through books and
kids television. And so when I moved, I
was reading a lot of the the Babysitters
Club. I love the Babysitters Club. I
used to get those boxes to my house.
God, that series it um like um I didn't
yet understand American culture in the
way that young women here from
friendships and etc. I was 11. And so,
um, I get I guess I got a little bit of
taste of that from reading those books
and understanding the u the different um
levels of how uh American young women
connect to each other and the things
that they relate on, which isn't
necessarily my world culturally. Um, so
yeah, I wasn't I didn't always love to
read. Uh, I do listen to a lot of
Audible now and that's my preferred way
of reading. Um, but yeah, that's my
answer. The Babysitters Club.
Babysitters Club. I tried to start a
babysitter's club. Did you really? Yeah,
I did. Did it work? No. No, I I couldn't
get anybody else on board cuz like I
don't know. I didn't have enough friends
who actually knew how to babysit it. And
I had no clue how to really start it. I
was like, do I put a poster up at the
grocery store? because I wanted to do
that. Like I was like this is But I love
that you were already community
building,
right? Like destined to end up to do
this because because it was I like the
the idea of the female friendship and
like them meeting every week and like
all of them hanging out and like Claudia
having a stash of candy. Like I think
that's why I still have stashes of
candy, not in my house, but I used to at
my like desk. So it was like the sex in
the city of 11 year olds and then also
like so like Scholastic Bookf Fair was
my jam and that's the reason I have like
probably all of the babysitters club
somewhere in my parents house cuz I made
them subscribe. That was my way of like
finagling because I was only allowed
like three books per like thing cuz
otherwise I circle all of them pretty
much and I was like all right cool let's
get these. I was like,
"No, you get three." And so how
I worked the system was I would purchase
at least one of them that was a
recurring subscription. So like
Babysitters Club was one of those and it
would just like happen all the time. And
I guess then I would add my other ones
along the way. Sorry, Mom. Love you.
I I don't think she's upset for
investing in your reading. Yeah. No,
like they're not. And that's why I knew
I could kind of get away with it cuz one
other kid is like, "Can I buy?"
So
cool. Well, I think we can wrap it up
there. We're at the end of our hour
here. So, I just want to thank everyone
for joining us on Facebook Live today
and letting us do this. Um, I hope you
got to see a little bit about what we do
behind the scenes here and learn a
little bit about each of us. Um, you can
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to answer. We'll be on social or we'll
be doing the work behind the scenes as
we usually are. But uh thanks for
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You can do that at info.impact
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then we'll also have our regular Q&A
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be back. Yes. So get your questions
ready. So be prepared. And until next
time,
[Laughter]